The War on Creativity: How Artists Can Stop Starving & Save the World

Andrew Folts
8 min readFeb 8, 2020

“I know not with what weapons World War III will be fought, but World War IV will be fought with sticks and stones.”
Albert Einstein

Everywhere you look, artists are starving. The Geico commercial almost writes itself: “If you’re an artist, you starve. It’s what you do.”

But is it? Do artists starve because no one values creativity, or do we starve because someone told us that’s how the world works?

I think it’s the latter. I mean, for fuck’s sake…we’re coming off a year in which someone managed to sell a duct-taped banana for $120,000!

So here’s the deal. I believe most artists (myself included) have swallowed a lie—and that lie is ruining our lives. Worse, because that lie is keeping creative people trapped in mental/financial poverty, it’s also ruining the lives of everyone around us.

We Need Your Art

The world needs innovation, empathy, and playfulness. Without it, we’re going to ride the same old patterns into extinction. Climate change, automation, and social discord will kill us sooner rather than later.

It’s time to fight back.

It’s time to make a different war with different rules. One in which bombs…

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Andrew Folts

Author of 365 Comics. Writer, illustrator, and barefoot runner slinging minimalist hacks for creative rebels.